Question:* Which of these are accepted list types?
Answer: • People who sign up with you for email
Question:* True or False? You must manually remove unsubscribes from your contact list.
Answer: • False
Question:* Which type of automatic email campaign will only send when subscribers meet specific conditions?
Answer: • Autoresponder
Question:* A/B Split Campaigns are
Answer: • Campaigns used to track two different emails sent to different users and to compare those emails to determine which will be more successful
Question:* Which merge tag adds the email subject line in the body wherever the tag is placed?
Answer: • *|MC:SUBJECT|*
Question:* Which of these is not a MailChimp template?
Answer: • AutoImporter
Question:* Which of these are a type of MailChimp template?
Answer: • All are template types
Question:* You would use Email Beamer to:
Answer: • Send an email from Gmail, Outlook, Apple Mail, or mobile device, and have MailChimp automatically forward it as an email campaign to your list.
Question:* Which of these emails will allow MailChimp to track an open?
Answer: • An HTML email where the recipient turns on "View Images"
Question:* What is one issue with Open Email Tracking?
Answer: • Many email services block images from automatically opening and the MailChimp graphic must be displayed in order for it to count as "opened".
Question:* Chimp Chatter is a usful tool because
Answer: • it tells you what individual users are doing (subscribing, unsubscribing, updating preferences)
Question:* The overview of your account displayed as status updates right in your account Dashboard is called:
Answer: • Chimp Chatter
Question:* Which of the following are NOT a MailChimp A/B Split Testing option?
Answer: • Call to action button color
Question:* What is MailChimp's plugin to track individual visitors to your commerce website from your MailChimp campaigns, capture order information, and pass it all it back to MailChimp?
Answer: • Ecommerce360
Question:* What are the only two contact list file types MailChimp can upload?
Answer: • .csv and .txt
Question:* What is Chimp Chatter?
Answer: • Feed of Subscriber Updates
Question:* Which of the following options are available when selecting an email template?
Answer: • Drag & Drop Editor
Question:* System tags MailChimp provides or tags that are automatically created when you add fields to your list are called:
Answer: • Merge tags
Question:* True or False? MailChimp blocks all affiliate links.
Answer: • False
Question:* Which regulation was created to protect email recipients from SPAM?
Answer: • CAN-SPAM Act
Question:* Which of the following are included in MailChimps Analytics360?
Answer: • ROI for your campaign
Question:* Which of these are absolutely required in each email sent with MailChimp?
Answer: • An unsubscribe link
Question:* Which of these are NOT types of campaigns you can create from the default "Create Campaign" button?
Answer: • CSS Formatted Campaign
Question:* Step 1 of creating an email marketing plan is ______?
Answer: • Define Your Readers
Question:* The little blurb in your email campaigns (usually in the footer) that helps your recipients remember how you got their email address is called:
Answer: • A permission reminder
Question:* Until recipients give your email permission to load images, they will only see the_______ that you create for your image.
Answer: • Alt-text
Question:* Which of the following are part of MailChimps API integrations directory?
Answer: • HootSuite Integration
Question:* True or False? You can embed video into your email.
Answer: • True
Question:* True or false? Inactive members are automatically removed from your contact list.
Answer: • False
Question:* If a contact has either unsubscribed and resubscribed, or soft bounced in the past, what rating will they most likely have?
Answer: • One star
Question:* What is the user interface for MailChimp editor
Answer: • Drag and Drop
Question:* Which of the following are email messages returned to the sender because the recipient's address is no longer valid?
Answer: • Hard Bounce
Question:* What security precautions can you take to protect your email marketing campaign?
Answer: • Run anti-virus and malware scans daily
Question:* If you want to alert your blog followers to new posts, which campaign would be the best option?
Answer: • An RSS-driven campaign
Question:* What is an Autoresponder?
Answer: • a MailChimp campaign type
Question:* How would an email campaign use MailChimp's A/B split testing tool?
Answer: • Send two different test emails to a small portion of recipients for testing
Question:* If you want to personalize each email with the first name of the recipient, what merge tag do you use?
Answer: • *|FNAME|*
Question:* What is a double opt-in?
Answer: • A method requiring subscribers to confirm their email address
Question:* True or False? MailChimp can translate your opt-in/opt-out process into multiple different languages for you.
Answer: • True
Question:* One suggested way you can solve deliverability problems is by:
Answer: • Setting up stricter opt-in measures
Question:* Which link protocol does MailChimp NOT support?
Answer: • FTP
Question:* To create tailored follow-up or welcome emails, send automatic birthday emails, and foster subscriber engagement in your MailChimp lists, you would set up a(n):
Answer: • Autoresponder
Question:* What is the difference between a template and a campaign?
Answer: • Template is the layout, campaign is the content
Question:* Directly sending or uploading a file created from another program is not possible when creating a campaign with MailChimp. You would first need to convert a file into:
Answer: • Clean HTML
Question:* Which common mistakes do you want to avoid when creating your newsletter?
Answer: • All of the above
Question:* Which of the following is a hard bounce?
Answer: • The failed delivery of an email due to a permanent reason like a non-existent, invalid, or blocked email address
Question:* Which of the following is a soft bounce?
Answer: • The failed delivery of an email due to a temporary issue, like a full mailbox or an unavailable server
Question:* Which of the following allow importing of subscribers into your list?
Answer: • (All of these choices)
Question:* Which of these platforms support MailChimp integration?
Answer: • All of these
Question:* Forever Free Pricing allows you to send ________ emails per month
Answer: • 12000
Question:* What is Hairball?
Answer: • A desktop app that allows you to segment your MailChimp lists as much as you’d like, and store those segments on your own computer.
Question:* True or False? Uploading an image is only available to users with Author level or higher permissions.
Answer: • True
Question:* What would you use "Aviary" to do?
Answer: • Edit images
Question:* What would be wrong when importing this group name from an Excel document: "Smarterer Employees, List 1"
Answer: • The comma hasn't been escaped with a "\"
Question:* If you'd like to copy content from websites, email programs, and sources other than a word processor when creating campaign content, which option should you use in the content editor toolbar?
Answer: • The plain-text paste tool
Question:* When building a campaign layout, what content block is available when customizing your layout?
Answer: • Image
Question:* As an online seller, what does The Top Fives customer list show on your MailChimp dashboard?
Answer: • Customers Sorted By Revenue
Question:* True or False? If you've entered campaign-specific content in the Campaign Builder, and then make a change to a template in the Templates section, MailChimp won't change your draft campaign.
Answer: • True
Question:* Which of the following is one of the six primary forms of authentication?
Answer: • Sender Policy Framework (SPF)
Question:* What are the two main tabs on the Reports dashboard?
Answer: • Overview and Revenue
Question:* When formatting custom list information, which tag will properly display first names, "JOHN" and "sAlly" as "John" and "Sally", when you send an email?
Answer: • *|TITLE:FNAME|*
Question:* A BARF report is
Answer: • a report that displays statistics on every campaign you have ever sent
Question:* If you want to share an email report with someone without including any MailChimp branding, which report would you use?
Answer: • VIP Report
Question:* Which of these is not a PAID service of MailChimp?
Answer: • Annual Subscription
Question:* True or False? The Clear Styles tool doesn't work for content pasted in from Microsoft Word.
Answer: • True
Question:* When editing your content, which keyboard shortcut pushes to MailChimp Mobile?
Answer: • CTRL + 3
Question:* What does the term "Bulking" mean?
Answer: • When an email is routed to the spam folder instead of the inbox
Question:* All of the following are notification options when creating a new list EXCEPT
Answer: • Weekly Summaries
Question:* True or False? Once an autoresponder is set up, you can change the contact list it sends to whenever you want.
Answer: • False
Question:* What do redirects mean for tracking email?
Answer: • The URL of your inserted link is altered to avoid phishing filters
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