Question:* What is usability?
Answer: • Usability relates to how easily, efficiently and satisfactorily a product is used by a person to achieve their goals within a specified context of use.
Question:* When would you visualize data in a radar chart?
Answer: • When you have multivariate data
Question:* You want to show a user's path through your application. You create:
Answer: • A user flow
Question:* What do you do if there’s a conflict between a business need and user need?
Answer: • All of these answers
Question:* The primary goal of UX is:
Answer: • To help users achieve a goal easily and without frustration.
Question:* How has the focus of user experience changed over the years?
Answer: • It has widened to be about both physical and digital things a person interacts and engages with.
Question:* What is User Experience?
Answer: • A person's perceptions and overall experience of the utility and ease of use of a product / system
Question:* What is User Experience Design?
Answer: • A discipline that encompasses all interactions and events, physical and digital, between users/customers and a product, service or organization
Question:* How can other activities and disciplines benefit from knowledge of UX?
Answer: • A knowledge of UX can improve the outcome and development of all products and services that have a user/customer facing element.
Question:* What is information design?
Answer: • Information design is how content on a website is structured, labelled, grouped and related to other content on the site
Question:* What elements are important to designing a good user interface?
Answer: • Information Design, Interaction Design and Visual Design
Question:* How are breadcrumbs used?
Answer: • As a way to quickly navigate to previous / parent sections of a site
Question:* What does Usability mean?
Answer: • Usability deals with the efficiency and user-friendliness of interfaces.
Question:* What is user-centered design?
Answer: • A flexible methodology incorporating research, design and evaluation techniques to ensure a user friendly website or system
Question:* What makes for a good UX practitioner?
Answer: • A person with an open mind who understands the importance of designing for end users
Question:* What is the difference between Sorting and Filtering?
Answer: • Sorting reorders content, Filtering shows / hides content based on a user selection
Question:* What is probably not an acceptable typeface for body copy?
Answer: • Impact
Question:* What is the key to understanding users’ needs?
Answer: • Engaging with the users by talking with them and observing them using the product or service
Question:* What tends to result in users paying more attention to a specific piece of content?
Answer: • (all of these)
Question:* What is "universal design"?
Answer: • A set of considerations to ensure that a product or service is usable by everyone, regardless of individual limitations
Question:* A usability test is run in order to...
Answer: • gauge how easy it is for your target audience to use your product or site
Question:* What is 'chartjunk'?
Answer: • Visual elements in charts and graphs that are not necessary to comprehend the information represented on the graph
Question:* Which of these is generally considered to be a component of UX?
Answer: • (All of these choices)
Question:* Which of these is NOT a common persona type?
Answer: • Designer
Question:* What is repurposing?
Answer: • Reusing the same material across as many platforms as possible
Question:* What do User Experience, Customer Experience and Service Design have in common?
Answer: • They use similar techniques and methodologies to resolve design challenges with users and customers being the main focus
Question:* What is NOT an important attribute to consider when setting digital type?
Answer: • Ink traps
Question:* What is the most common form of colorblindness that can make poorly-designed interfaces difficult to understand?
Answer: • Red-Green
Question:* What is a Persona?
Answer: • A theoretical user that exhibits specific behavior and product usage / patterns
Question:* Which is not a field or organization that has fed into UX?
Answer: • Product Management
Question:* What is "banner blindness"?
Answer: • A tendency by users to ignore visual elements that look like advertisements
Question:* What is Conway's law?
Answer: • The law that organizations which design systems are constrained to produce designs which are copies of the communication structures of these organizations.
Question:* All of the following are typical job titles of people in the User Experience field except...
Answer: • Quality Assurance Analyst
Question:* What is a SME?
Answer: • Subject Matter Expert
Question:* What is relationship between "usability" and UX?
Answer: • Usability is one factor that goes into good UX
Question:* What is faceted search?
Answer: • A search method which allows users to select filters to narrow results
Question:* Skeuomorphic visuals can be useful in UX because...
Answer: • physical metaphors can make interface elements feel more familiar to users
Question:* What is an advantage of client-side form validation as compared to server-side?
Answer: • Speed/responsiveness
Question:* What does HCI stand for?
Answer: • Human-Computer Interaction
Question:* What is a design pattern?
Answer: • A reusable solution to a commonly occurring problem
Question:* What is a weakness of A/B testing?
Answer: • Its impact is generally limited to incremental and local improvements
Question:* What should UX personas be based on?
Answer: • Patterns in behavior and attitude
Question:* Especially on mobile devices, password masking (i.e. replacing password field characters with asterisks) can...
Answer: • reduce usability and increase errors
Question:* The color red typically implies...
Answer: • it depends on the culture
Question:* According to eye tracking studies, what letter shape best approximates the path that people's eyes typically follow through a web page (especially when browsing casually)?
Answer: • "F" shape
Question:* What is the difference between surprise and delight?
Answer: • Surprise is emotionally neutral. Delight is emotionally positive.
Question:* According to BJ Fogg, what is required for a user to take action?
Answer: • Motivation, ability, and a trigger
Question:* In typography, "type color" refers to:
Answer: • The overall visual tone of a particular mass of text
Question:* What is the ideal organizing principle for any user interface?
Answer: • The user's mental model of the task space.
Question:* Which of these is generally considered a BAD design for forms?
Answer: • Multi-column layout for inputs
Question:* Typefaces with a taller x-height are generally...
Answer: • more readable at small type sizes
Question:* According to the MIL-STD 1472, what is the maximum acceptable response time for "pointing" and "sketching" (i.e. direct manipulation) behavior of an interface?
Answer: • 0.2 seconds
Question:* In Gestalt theory of visual design, which one of these is NOT a law of perceptual organization?
Answer: • Tetradic Colors
Question:* What is a necessary tool for turning quantitative research results into user segments?
Answer: • Clustering analysis
Question:* For effective and reliable customer segmentation, you typically need to do...
Answer: • Quantitative surveying of potential users
Question:* The difference between an open and a closed card sort is...
Answer: • an open card sort has users label their card groups and a closed card sort has them organize under predetermined labels
Question:* Luke Wroblewski is best known for thought leadership in...
Answer: • Web form research and mobile design strategy
Question:* Fitts's Law predicts that
Answer: • the time required to rapidly move to a target area is a function of the distance to the target and the size of the target
Question:* Which is more end-to-end encompassing?
Answer: • Customer Experience
Question:* According to Jakob Nielsen, what is the maximum time between command and response for an interface to avoid interrupting the user's flow of thought?
Answer: • 1 second
Question:* A "mobile-first" strategy would lead you to...
Answer: • ...strongly prioritize key interactions and content, while providing enhanced experiences for mobile device capabilities (like GPS geolocation)
Question:* What is an "affordance"?
Answer: • An actionable property between the world and an actor
Question:* According to the Stanford Persuasive Technology lab, what is "green path" behavior?
Answer: • Adopting a new behavior and continuing to do it indefinitely
Question:* Which of the following is a characteristic of User Experience as a discipline?
Answer: • It's a multi-disciplinary approach to design
Question:* According to Alan Cooper, what is the "elastic user"?
Answer: • A derogatory term for the tendency of different stakeholders in the design process to define "the user" based on their own personal goals.
Question:* The three A's typically used to determine a user's technical proficiency are:
Answer: • attitude, aptitude, anxiety
Question:* Which of these is NOT one of Jared Spool's "design decision styles"?
Answer: • Invisible Design
Question:* Based on Don Norman's framework of "activity theory", what is the correct hierarchy of user action, from most complex to most elementary?
Answer: • Activity > Task > Action > Operation
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